MaxFit
From Cheating to Achieving:
Redefining Fitness Tracking UX for Health Enthusiasts
Project Overview
Description
Drawing inspiration from Cognitive Behavioral Therapy (CBT) and the Transtheoretical Model (TTM), this app
aims to create a transformative fitness journey that not only motivates users but also establishes a sustainable workout routine.
By empathizing with users on challenging days through thoughtful suggestions and social touchpoints, the app seeks to redefine the mental models associated with fitness tracking.
My contribution
Contributors
Project Duration
Project Type
Research
Wireframes
UI/UX design
Victoria Sun
Mingru Qi
Madhumitha
Saish Lad
Aug, 23 - Sep, 23 (4 weeks)
Academic
Goal
The primary goal of this project was to empower users for genuine health advancements by systematically and positively reshaping their mental models about beneficial fitness activities.
Solution
Adaptable Workout Platform
Rewarding Motivation System
Tailored Fitness routines
Shared Wellness Zone
Research, Brainstorming & Ideation
In order to positively reshape the mental models of individuals through the design experience, a thorough comprehension of these models is essential. Additionally, it involves integrating the stages of these models and planning the design in a way that strategically addresses the underlying problems.
By empathizing with these individuals, how can we empower them and influence a mentality shift?
"We encountered two behavior change models, TTM and CBT, to assist individuals at various stages of their fitness journey. Our aim is to guide them in making informed decisions that yield genuine results, thereby mitigating instances of fake-outs."
Not getting personalized touch to their goals.
Setting Unrealistic goals for themselves.
Not understanding how the specific exercises help them.
Perfectionism obsession with one’s workout routine.
Overwhelmed with competition.
Problems
Problem Statement
& Challenges
We used two research methods: qualitative analysis and quantitative analysis.
For quantitative insights, we surveyed 65 individuals to gauge their overall mental model regarding workouts and fitness trackers.
In the qualitative analysis, we conducted interviews with 12 participants, gaining insights into the challenges they faced in maintaining workout consistency and uncovering potential factors contributing to the inclination to fabricate data.
The focus of our user research was on understanding how users interact with fitness wearables, identifying their needs, and determining what might occasionally motivate users to make up their exercise data.
Response of Qualitative & Quantitative Analysis
People in the fitness community motivate me to stay fit. However, due to the fitness competition I pretend to work out.
Although I make every effort to stick to my exercise plan I do feel guilty whenever I miss a session due to illness or other health complications. Occasionally, this causes me to fake it.
I wish to fit in with a specific group, but it seems difficult at times, prompting moments of pretending.
I want to learn about exercises in detail because I'm serious about getting fit, and if they're not invigorating, I tend to skip them.
Connecting the dots
In creating a product designed to truly support individuals on their fitness journey, our initial step involves identifying a distinctive set of needs, frustrations, and goals unique to this demographic. By understanding these aspects, we can better assist individuals in effectively pursuing and achieving their workout objectives.
Whom shall we design a solution for?
"We've observed a trend where individuals who gain enthusiasm for fitness through observing others tend to be more inclined to fabricate their data. This tendency often arises from a sense of dissatisfaction with their current progress, leading them to boast within their social circles or on social media."
User Persona
To complete the project, we synthesized survey and interview insights to precisely define the target audience - clarifying for whom the app would be most beneficial. This approach ensured an informed understanding of the primary user base.
Liam Anderson
Goal
Influences
Personality
Apps
Frustrations
Age: 24
Status: Single
Occupation: Student
Location: Florida
Let's get to know Liam— a Masters student with a goal to improve his physical fitness and be part of the fit community in his group. Liam sometimes feels a bit insecure due to the existing competition but, on occasion, adjusts his workout data to keep up with his peers. This highlights the challenges he faces in finding his place in the world of fitness and self-identity.
To receive personalized workout plans
Social Media
Picky
Apple Health
Nike
Fitbit Tracker
Insecure
Conformist
Competitive
Deceptive
Envy
Perfectionist
Impatient
Friends & Social group
Gyms
Fitness community
Difficulty in finding a workout that fits his busy schedule.
To learn more about the benefits of a particular exercise for him
Opting out of the workouts recommended by fitness apps.
Evaluation of the progress that he has achieved
Feels awkward about disclosing his limited achievements.
Desires to feel supported in discussing his shortcomings
Poor health disrupts his workout streak, making him feel guilty.
Flexible exercise options are required
No progress-based insights.
Sets unrealistic goals to catch up with the competition.
Overwhelmed by the level of competition within his group and on social media.
Research, Brainstorming & Ideation
In order to positively reshape the mental models of individuals through the design experience, a thorough comprehension of these models is essential. Additionally, it involves integrating the stages of these models and planning the design in a way that strategically addresses the underlying problems.
By empathizing with these individuals, how can we empower them and influence a mentality shift?
"We encountered two behavior change models, TTM and CBT, to assist individuals at various stages of their fitness journey. Our aim is to guide them in making informed decisions that yield genuine results, thereby mitigating instances of fake-outs."
Our approach
Cognitive Behavioral Therapy
CBT is a focused therapy method targeting thoughts, emotions, and behaviors.
Empowering individuals to recognize and alter negative thought patterns for positive emotional well-being and behavior change.
Transtheoretical Model
TTM is a behavior change model that tailors strategies based on individuals' readiness.
Guiding them through stages of habit adoption for sustained change.
How can we make these models work with the fitness app?
Final Design
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